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A Monthly Briefing for Optical Lab Owners and Managers

- July 2018 -

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VSP Optics Names Digital Eye Lab Network as ‘Unity Lab of the Year

LABTALK

VSP Optics honored Digital Eye Lab (DEL) Network, a division of ABB Optical Group (ABB), as the “Unity Independent Lab of the Year” for its performance in 2017.

This is the second consecutive year DEL Network has been recognized for the honor, which is presented annually to an independent optical laboratory that demonstrates a commitment to growing the Unity Brand, exceptional quality, exceeding Unity sales targets and providing superior customer service.

“Digital Eye Lab Network’s commitment extends well beyond exceeding sales goals,” said Stuart Kosh director of wholesale development for VSP Optics. “They have embraced the portfolio of innovative products, developed high value promotional programs and have integrated Unity into their messaging and daily sales activities. We congratulate Digital Eye Lab Network on another successful year.”

The award was presented this month at DEL Network’s headquarters in Hawthorne, New York.

“It’s such an honor to be named Lab of the Year two years in a row,” said Scott Pearl, managing director of Digital Eye Lab Network. “We look forward to supporting the continued growth of the Unity brand by providing world class service and quality.”

In recognition of the award, VSP Optics donated $2,500 on behalf of DEL Network to the Arc of Westchester Foundation. The organization supports children, teens, and adults with intellectual and developmental disabilities by providing programs to foster independence, productivity, and participation in community life.

Maui Jim Enhances Service to Europe with New Lab in Germany

Andy Karp

Sunglass maker Maui Jim (www.mauijim.com) is enhancing its service to European customers with the opening of a prescription lab here on June 25.

Until now, all Maui Jim Rx lenses have been produced in Maui Jim’s global corporate office in Peoria, Ill. By opening a lab in central Europe and eliminating customs requirements for overseas shipments, the company can now process prescription orders in as little as 24 hours and ship them to any of its 10,500 retailers in Europe in less than a day, according to Jay Black, Maui Jim’s global vice president of marketing.

“Germany has always been an important market for Maui Jim,” added Black, who said the sunglass maker services more than 1,700 specialized optician retailers across the country.

Maui Jim has operated in Braunschweig since 2004, when it established a German distribution center there. Seven years later it acquired additional property there for its European headquarters and central warehouse.Maui Jim has invested more than ten million euros to build the lab, which will create over 85 new jobs, according to Black.

“Germany, and especially Braunschweig, provide perfect conditions for our new lab,” he noted. “It has a long tradition in engineering and technology, a highly qualified workforce and an excellent ecosystem.”


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Younger Optics Expands Polycarbonate Composite Multifocal Technology

Younger Optics has expanded its innovative polycarbonate composite segmented multifocal lens technology to include Transitions® XTRActive FT28 bifocal lenses in gray.

This is in addition to the Transitions® Signature® segmented multifocals released last year. This means that polycarbonate bifocal lens wearers can enjoy the extra protection of Transitions XTRActive lenses for the first time.

Transitions XTRActive is the preferred photochromic lens of choice for many patients, both for its extra protection against bright light and to enhance indoor visual comfort. This expansion provides an opportunity for eye care professionals to significantly heighten the satisfaction of patients who wear polycarbonate bifocals because these ECPs won't have to find another option when these wearers request a darker Transitions brand lens. They can dispense authentic Transitions XTRActive lenses in a polycarbonate composite material.

Approximately one in five pairs of lenses sold today are segmented multifocals, and a majority of those are bifocals.

“Some patients will always require a multifocal lens, whether due to a medical reason or an inability to adapt,” said John Schubach, global director of lenscaster sales at Transitions Optical.

“Younger Optics and Transitions Optical have developed a polycarbonate composite lens that incorporates a thin photochromic front surface bifocal layer made of Trivex—resulting in a lens delivering Transitions XTRActive performance and superb segment cosmetics in a product that is surfaced, polished, edged and dispensed just like a clear polycarbonate lens,” said David Rips, president and CEO of Younger Optics.

Transitions XTRActive gray polycarbonate composite lenses are now available in FT28 exclusively from Younger Optics through any optical laboratory. Also available are Transitions Signature polycarbonate composite lenses in FT28 and FT35 bifocals and 7 x 28 trifocals, in both gray and brown. Technical specifications can be referenced at youngeroptics.com/transitions.

Transitions Launches New Style Colors and Mirrors

Transitions Optical has partnered with brand ambassador Christian Siriano to launch a new line of Transitions lens color choices and fashionable mirror effects under its portfolio of photochromic lenses.

With the new offerings, eyeglass wearers will have the ability to pair their favorite frames with the new Transitions Signature lenses style colors and Transitions XTRActive style mirrors. With the launch of four new style colors and six style mirror options, Transitions offers the fashion-conscious wearer more opportunities to create a unique, personalized look that elevates their style.

To celebrate the new products, Transitions Optical hosted an exclusive rooftop event last night in New York City at Siriano’s “The Curated NYC.” During the event, Siriano revealed a specially designed “Christian Siriano x Transitions Collection.” This collection, which prominently features the new style colors and style mirrors lenses, was unveiled outdoors to demonstrate how the lenses change from clear to dark when exposed to sunlight.

“Fashion is all about extending yourself and bravely flaunting your individuality. With the new lens color and style choices, Transitions is empowering wearers to make an elegant and bold statement with eyewear at the center of their look,” said Christian Siriano. “The Christian Siriano x Transitions Collection was inspired by these stunning lens colors and the role that light plays in how we see the world. The collection demonstrates that not only do Transitions lenses complement any look, day or night, but they also enable us to express ourselves in vibrant color.”

With the release of 10 additional lens colors that automatically adapt in the sun, the brand is capitalizing on the trend toward customization and consumers’ desire to make a personalized style statement. Designed to give consumers more choice when it comes to their lens look, the new Transitions Signature lenses style colors and Transitions XTRActive style mirrors will help the brand attract younger, fashion-forward wearers.

“Glasses have become an element of our identity, like our clothes. By partnering with Christian Siriano to launch our latest products, we add renewed energy to our brand and reiterate our commitment to positioning Transitions lenses as stylish, everyday accessories” said Patience Cook, director, North America marketing, Transitions Optical. “Christian is known for creating eye-catching looks, so we’re thrilled to have his help in showcasing that style is just as important when choosing your eyeglass lenses, as it is when choosing your frame.”

With the launch of style colors, the Transitions Signature lenses portfolio will now offer an enhanced choice of seven stunning lens colors to personalize any frame. To complement the three existing iconic lens colors – gray, brown and graphite green – Transitions Signature lenses style colors will be available in the following four options:

•    Sapphire – a bright, exciting hue that brings a cool factor
•    Amethyst – a sophisticated shade with a contemporary twist
•    Amber – for a vintage look that is both timeless and of-the-moment
•    Emerald – trendy and versatile, matching a variety of styles

As an extension of the Transitions Signature lens portfolio, style colors will still provide consumers with the same world-class features and benefits they know and love: optimal comfort, protection and indoor clarity.

Acknowledging mirrored lenses continue to be on-trend, style mirrors offer wearers the ability to sport a mirror finish while maintaining the benefits of original Transitions XTRActive lenses. They provide hassle-free protection from UV and filter harmful blue light. Indoors, the mirror fades to a light reflection with a hint of color. Transitions XTRActive style mirrors are available in the following colors:

•    Gold – a smooth and warm shade complementing all skin tones
•    Silver Shadow – a classic silver-gray color
•    Red – a rich scarlet mirror for a sporty experience
•    Pink – an infusion of crimson hues
•    Blue – a chill color for a stylish and trendy look
•    Green – a radiant color with an earthy feeling

For more information about the new products and the brand partnership with Christian Siriano, visit www.Transitions.com/style, or follow Transitions Optical on social media.

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Brian Dunleavy, Editor, LabTalk/LabAdvisor

Brian is the Editor of LabTalk. He covers wholesale laboratories, lab systems, other ECP news and features/coverage. Contact Brian at [email protected].

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